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FOR IMMEDIATE RELEASE
Changes come to the iTunes Store
MACWORLD SAN FRANCISCO—January 6, 2009—Beginning today, all four major music labels — Universal Music Group, Sony BMG, Warner Music Group and EMI — and thousands of independent labels, now offer their music in the DRM-free iTunes Plus format with higher-quality 256 kbps AAC encoding. iTunes customers can also now purchase and download songs directly onto their iPhone 3G over their 3G network — just as they do with Wi-Fi today — for the same price as downloading to their computer. And in April, based on what the music labels charge Apple, songs on iTunes will be available for 69˘, 99˘, or $1.29, with most albums still priced at $9.99.
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.